Live From NANS: Using Brand & Video To Connect With New Patients w. Dr. Ty Ptacek

Branding is an important part of any business—and this holds true for physicians, as well. It helps to establish trust and create an identity so clients can get an idea of who you are before they decide to become your patient. Through the use of brand and video, Dr. Ty Ptacek has discovered the answer to the common question: “How do you get patients when you don’t have any?” In this episode, Dr. Ptacek shares some of the wisdom he has picked up along the way, from starting in family medicine to ultimately becoming an interventional pain doctor and building a successful practice. Listen in as he explains why no amount of residency or fellowship can prepare you for what actually happens as an attending and why hands-on experience is the best experience to have. You will learn why networking is key in this industry, how to build trust with other physicians in your field, and the importance of truly listening to your patients.